![]() Resources for human rights professionals |
| The Gilbert Email Manifesto (GEM) - http://news.gilbert.org/gem Written in 2001, this is still the most significant text on how to use email for advocacy (or fundraising). Read this, bookmark it, read it again, and do you best to apply it to your advocacy strategy. A gem! - [Read more] |
| Human Rights Watch email newsletters - http://www.hrw.org/act/subscribe-mlists/subscribe.htm Human Rights Watch are a great example of how to use email newsletters for advocacy, and a lot can be learned from their approach. Their thematic newsletter keep visitors coming back to their website. - [Read more] |
| Dada Mail newsletter manager - http://mojo.skazat.com/ Very powerful program for setting up your own newsletter: create your first newsletter in minutes as easy and as sending a Hotmail. Automated subcription process, including sending opt-in invites. Customise to match the lok of your site. And its free - thanks Justin Simoni for making this wonderful tool available. - [Read more] |
| The Virtual Activist 2.0 - http://www.netaction.org/training/ Guide on email advocacy. By NetAction, 2001. Some good tips, but otherwise a bit dated and perhaps too basic for most. - [Read more] |
| A Few Good Email Newsletter Tools... - http://www.idealware.org/articles/fgt_email_newsletter_tools.php Candid reviews of newsletter software by idealware. - [Read more] |
| Mailman - http://www.gnu.org/software/mailman/ Another free email newsletter (one-to-many) and mailing list manager (many-to-many). Very flexible and rich with features, although you will have to take the time to customise it to your needs. Very good when you need to enable your subcribers to post to the list (messages are posted and also archived online). - [Read more] |
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